Briogeo Dry Shampoo Puff

Oily roots, gone in a puff. A lightweight, aerosol-free dry shampoo that helps refresh roots and hairstyles with a compact power puff. I conceptualized, planned, directed and edited social content for the launch that would best tell the story of the product’s use for convenient, on-the-go touch-ups.

Role: Art Direction, Content Creation, Video Editing